A successful SEO strategy begins with using the best keyword research tool. Keywords determine whether your site ranks on the top of search engines. It also determines whether your customers will find your website.
Have you been leveraging the
best keyword search tool? Keep reading for 6 tips for using the best
keyword research tool.
What
Is the Best Keyword Research Tool?
Google rankings checker gives you
high traffic keywords right after entering your URL. It saves you time,
prevents guesswork, and guarantees better rankings by delivering powerful
keywords on the spot.
Keywords are the building blocks of
SEO. High traffic keywords are critical to a robust SEO strategy. The chances
of your site ranking on the top of search engines rely on your keywords.
The best keyword research tool
advances all the SEO ammunition on a button click. It offers you hundreds of
keywords with clear reports to help you choose the best ones. Your SEO journey
will be a bountiful one if you optimize with high-traffic keywords.
There are more FREE SEO tools you
need to create a solid SEO strategy. But proper research is the foundation for
a perfect SEO game. Everything to do with your SEO falls in place when you get
keyword research right. Learn how to get the most out of your best keyword tool
next.
1.
Review All Performance Metrics Before Choosing Keywords
The best keyword research tool gives
you tons of quality keywords. It sets the tone for a speedy and accurate
selection of keywords for your SEO.
Granted, you want relevant
high-traffic keywords. You'll want to analyze your list. Consider search
volume, cost per click, word count, user intent, and competition to narrow it
down.
A high-traffic keyword could be out
of your reach, mainly if you target it with paid ads. You want to ensure your
SEO and targeting efforts pay off in the long run. So, focus more on keywords
that align mostly with search intent.
Google rankings checker gives you the rankings, search volume, and current
performance of your keywords. Having more high-ranking keywords points to the
relevancy of your site. It means the pages using those keywords appeal to
Google spiders.
Search volume is an indicator of a
keyword's popularity. It means a lot of people are using that keyword. Keywords
with a high search volume are highly likely to align with your customers'
search intent.
The current performance of a keyword
is a significant signal. You don't want to target a keyword pulling down your
SEO performance. Choose a keyword that's showing positive performance.
2.
Figure Out Competitor's Keyword Strategy
How can you unravel competitors' SEO
secrets with your digital marketing strategy? The answer is competitor
analysis. In the digital age, this means analyzing their high traffic keywords.
A competitor keyword analysis is one
way to find low competition high-volume keywords. Competitors may be ranking
for a high-traffic keyword that you couldn't see with an analysis of your
site.
A competitor keyword analysis is
also an opportunity to determine which keywords to avoid. If you compete with
an established brand for low competition high traffic keywords, you could be
playing a losing game.
Older or established competitors are
likely to have higher domain authority. You may not be able to outrank even
with the best SEO strategies. Sites with a higher domain authority have more
trust and credibility, meaning they can quickly boost their SEO.
Choose valuable keywords that you're
more likely to rank for rather than copying competitors. Compare several
competitors for a richer analysis. Just enter the URL of your competitor on
your keyword research tool for an overview of their best and worst keywords.
3.
Track Keyword Ranking Changes
The truth about SEO is that it's a
long-term game. You're not going to see your website soaring a few days after
revamping your SEO strategy. You have to take your time before dropping a good
keyword entirely.
The beauty of the best keyword
research tool is that you can track each keyword's performance. You can know if
your keyword is helping your bottom line with a weekly or monthly performance
review.
Tracking the performance of your
keywords helps you influence your SEO outcomes. You can make valuable changes
along the way to boost your Google rankings. Think about the impact of dropping
a regressing keyword for a new and better one.
4.
Get Backlinks From High Authority Sites
A well-thought-out SEO strategy can
boost your website's credibility and reliability. In turn, you can attract
backlinks that can further boost your Google rankings.
The problem with backlinks is that
every site in your niche can link to you. Meaning your backlinks can consist of
both low-quality and quality pages. You need more authoritative websites
linking to your website for good SEO performance.
5.
Set Your SEO Goals
A crucial part of creating an SEO
strategy is setting goals. You need to align SEO performance with what you want
to achieve. SEO goals are vital for tracking progress and measuring
performance.
Some common types of SEO goals
include boosting organic traffic and revenues. Be specific with your goals and
tie them to definite deadlines to make them practical.
An example of an SEO goal is to
increase organic traffic by 25% within six months. Some of the KPIs you can use
to track this goal include ranking progress, page visits, and actual
traffic.
The essence of choosing high-traffic
keywords is to fast-track your SEO goals. You expect your investment in better
keywords accelerates your Google rankings. This way, you can achieve your SEO
goals faster.
6.
Optimize Content for SEO
Google spiders crawl your content to
determine if it deserves the top rankings. Google spiders determine whether
your content is relevant by looking for keywords and their synonyms.
Essentially, your website must
fulfill search engine ranking factors for SEO success. But quality SEO content is the ultimate
ranking factor. Your content must be useful, well-structured, thorough, and
unique to gratify search engines.
Part of creating unique and relevant
content is subtly adding your keywords. Add keywords to your titles, metatags
and description, headers, and body. This helps Google spiders understand what
your content is about.
Get
the Best Keyword Research Tool for Free
Leveraging the best keyword research
tool provides many benefits for your marketing efforts. Add it to your
marketing tools to take your SEO to the next level.
For more information on using SEO check out the rest of the articles on our blog.
